The NY Times reports on Musk and Twitter. Decades ago I started out doing turn-arounds. Namely a small high tech company was not making it but it had some asset. Also the investors wanted out quickly. So my turn-around rules were simple:
1. Fire half the employees. It makes no difference who, just half. In my case to keep HR happy I fired all Social Security numbers which were even. Mine is odd.
2. Raise the prices. The customers may complain but they are stuck with you until they have a new supplier.
3. Find a buyer real quickly. Your costs are down and revenue is up, for a while. So dump it.
Musk is doing step 1 and 2, will he do 3?
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